How to Love Your Donors (to death)
Weight | 0.260000 |
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ISBN13/Barcode | 9781784820008 |
ISBN10 | 1784820008 |
Author | PIDGEON, Stephen |
Binding | Paperback |
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Date Published | 26th January 2015 |
Pages | 122 |
Publisher | Directory Of Social Change |
Be prepared for a rollercoaster ride of fundraising criminals and heroes, as author and world renowned public speaker Stephen Pidgeon accuses the charity sector of failing to look after its best donors, its minor donors.
In this uncompromising book, Pidgeon decries the crass attitude of many organisations and individuals towards these essential donors. It is a book that will challenge, delight and encourage in equal measure.
This book is for anyone – absolutely anyone – involved in working with donors must read this book. As soon as possible.
It will be particularly useful for chief executives, trustees, senior fundraising executives, fundraising managers and fundraisers.